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Since your resume is basically an advertisement
for you and your skills, you should think about the design of your
resume from a marketing standpoint. When you see a well-designed
ad, what is the first thing you notice (besides a picture of the
product)? The product name, of course. Since you are the product,
your name should be the first thing a reader sees and remembers.
To accomplish that, there is really only one rule to remember: Your
name should be easy to read and it should stand out above the rest
of the text. That can be done by using:
Font in Upper/Lower Case
In the Sample Resumes
Section, you will also notice the use of graphic elements and
lines to help define the name and separate it from the rest of the
text. Even scanned clip art letters or a signature can be used to
enhance a resume, but the latter only works when you have great
handwriting. Your name, however, should not distract the reader
from the message. Make it part of the overall design of your resume
but separate it from the body text with lines or spacing.
The most important thing is to make sure the
style of your name reflects your personality, tempered by the expectations
of your industry. If you are flamboyant and are looking for a job
in the arts, then you have a license to be creative. Go for it!
If, on the other hand, you work in a conservative industry or you
feel uncomfortable with your name printed large, then it is important
to tone it down.
Remember to look for the word Scannable if you
are trying to design a resume for a high-tech or large company.
Designer fonts, names with graphic elements in the place of letters,
reverse boxes, and script names will not scan.
From Designing the Perfect Resume, by Pat Criscito.
Copyright 2000. Reprinted by arrangement with Barron's
Educational Series, Inc.